Data Analyst

Data Analyst – Knowledge (up to £50,000)

At Immediate, we’re home to some of the biggest and most loved consumer brands in the UK, including Radio Times, Good Food and Gardeners World. Our trusted, quality content reaches millions of people a month across digital, print, video, podcasts, apps and live events.

We’re the destination for people looking to get more from the things they love. We help inspire them; deepening their knowledge, skills and fuelling their passions, to enjoy more of what life has to offer.

Whether it’s the big things, or the little things; from reaching fitness goals to savouring good food, cultivating outdoor, or indoor, spaces, or enjoying the latest TV sensation with loved ones – we help bring our audiences joy!

About the role

This role is part of our core Data & Analytics team, nested within the larger Product & Technology department. You will work closely with Data Engineers, Analytics Engineers, and Data Analysts who provide comprehensive support across the company—from managing our data infrastructure to delivering actionable insights to key stakeholders. As the Data Analyst for Knowledge which includes History Extra and Gardeners World brands, you will play a vital part in contributing to their strategies in respect to analysis and insight generation, BAU reporting as well as helping to deliver the Data & Analytics Team vision. This involves in-depth analysis, gaining insights, and understanding user behaviour across acquisition, engagement, and retention across both web and app products. Your primary stakeholders will include the Senior Leadership and Editors of History and Gardeners, and you will be at the forefront of Analytics evangelism, upskilling the business in their use of data and how it can help make better-informed decisions.

You’ll love this role if;

You have previous experience in analysing and optimizing web and app user behaviour. You are skilled in managing large datasets using SQL and Tableau, and you're knowledgeable about digital analytics tools like GA4.

You possess a strong desire for knowledge and continuous personal development, aiming to influence strategic decisions directly through data insights.

As a Data Analyst you will;

• Deliver meaningful insight and actionable recommendations, presented with confidence and succinctness
• Analyse data across Web and App, content performance, marketing & CRM as well as commercial & registrations
• Building data sets via stored procedures in SQL and models in DBT to feed downstream reporting, 3rd party tools such as our Customer Data Platform and personalisation services.
• Develop and maintain Tableau reports and dashboards to track key customer performance metrics and insights.
• Collaborate with departments such as Audience Development & SEO, Commerce, Product, and Brands to ensure data-driven decision-making.
• Query our Azure DWH to generate insights, guide business strategies, and support product development.
• Recommend data-driven actions to enhance user engagement, retention and increase registrations & subscriptions
• Push the business forward up the analytics maturity curve by innovating new ways to analyse, model and predict behaviour.
• Drive the data literacy levels across the teams and stakeholders you interact with, being responsible for raising reporting and data tools usage within your area.

• 3 years’ experience in data analytics or a related role, preferably within media, e-commerce, or digital products. 

• Strong proficiency in SQL and experience with data visualisation tools such as Tableau. 

• Experience working with Google Analytics or similar web tracking tool. 

• Excellent analytical, problem-solving, and communication skills. 

• Ability to work effectively across multiple teams and stakeholders. 

• Experience with Martech solutions, GTM, Optimizely and Python / Predictive Analytics desirable not essential  

• A relaxed working environment with regular socials including a summer festival
• Immediate Community webinars, well-being initiatives and Mental Health First aiders
• 25 days holiday plus a day for your birthday. Our offices will be closed between Christmas and New Year’s which are in addition to your annual entitlement
• Tailored training and development through our Love Learning platform
• A progressive and transparent culture with clear career progression
• Flexible / hybrid working plus early finish Fridays
• Cycle to work scheme
• Enhanced Family Policies including paternity, adoption and surrogacy leave. We also provide a pregnancy loss, fertility, and carers policy
• Competitive pension plans and Life Assurance
• A newly renovated modern office with lots of collaborative spaces

At Immediate, we pride ourselves on our open, collaborative, and dynamic culture that empowers our people to thrive and give their best. We care deeply about our people, environment, and impact. Our active Diversity & Inclusion network, comprehensive well-being programs, and clear sustainability strategies reflect this commitment.

People are at the heart of our business and creating a diverse and inclusive working environment is extremely important to us. Immediate is an equal opportunities employer. We’ll never treat anyone less favourably because of their sex, gender reassignment, pregnancy and maternity, marital/civil partnerships, sexual orientation, race, nationality, ethnic origin, age, religion or belief or disability. We’re also committed to supporting applications from those who are returning to work following a career break, maternity leave or caring responsibilities.

Immediate is a place where you can grow, be supported, and make a difference